From making an advertisement, announcement, or even decoration, a poster can be used for a variety of purposes. If you wanna have a good poster, preparation is needed! You can’t directly make a design without any concept and preparation. So before that, you need to know several things that can help you identify what kind of poster you want to make. Here are 7 things you need to know before making a poster!
1. Identifying the Goals of Making a Poster
Do you have to know the goals before making a poster? Yes, you have to! If you don’t know about it, why you wanna make a poster then? The goal can be different for each person. Maybe you wanna make a promotional poster, and the other makes it for decoration purposes. You are free to decide. Knowing the goals is important since you can make a plan and conceptualize the things that you wanna show on your poster based on it.
2. You Need to Know Your Target Audience
If you finally have known about your goals, then the next step should be setting the target audience. Knowing your audience will make you easier to make an appropriate concept that suits the audience. But, after you set the target audience, you need to understand them. Find out about their taste, habits, and more. Once you understand them, you will know how to attract and approach them properly.
3. Find Out the Design Apps
You can make a poster manually or using design apps. If you choose to use the apps, you need to know the apps usually used for designing. There are countless design apps, two of the apps that might be your consideration are Corel and Adobe. Besides, you can also design your poster online since there are lots of free design website.
4. Determining the One Who Will Do the Design
Don’t be worry if you cant design your poster. You can hire a graphical designer to help you make your poster. But, since you ask someone else to handle the design, make sure you tell them about what you want on your poster. Besides, don’t forget to prepare an additional budget as a salary for a designer!
5. Finding the Reference
So before you begin to make your poster, you can look for any other poster as your reference. You can find it around you or even on the internet. But remember, never copy the other design for your poster. You still have to be original instead!
6. Knowing the Meaning of Each Color
Each color has a meaning. Besides, it also has a psychological effect on its audience. Therefore, knowing it will be necessary when you wanna make a good poster design. Hopefully, after you have an insight into it, you can pick the right color that represents your concept for your design.
7. Poster Printing
Whether printed on art paper, made into foam poster board, or the other form, you need to determine what your poster will be like. Whatever it will become, the quality of printing should be always your priority. Without a good quality poster print, the poster looks might be unsightly. So, finding a trusted and experienced printing service will be the best choice for you!
